After much talk and excitement, the doors to the only San Francisco location of a Windows Store App Lab are officially open! On Tuesday, November 13, the kegerators were full and a slider bar churned out burgers at the happy hour to launch the App Lab.
Microsoft has drummed up the hype about its next biggest things–Windows 8, Surface, Windows Phone 8, Windows Azure, and a slew of Windows 8 devices. The behemoth company knows, however, that it will need to forge strategic partnerships in the startup community to make sure its latest product line succeeds.
“We’re just a big startup,” explained Dan’l Lewin
“We’re just a big startup,” explained Dan’l Lewin, Vice-President of Strategic and Emerging Business Development at Microsoft, encouraging the developers and entrepreneurs in attendance to climb aboard. “We can offer you a channel that can get you to incredible places. We support a very large ecosystem.”
One of only a handful of U.S.-based Windows Store App Labs, the RocketSpace location will allow the Silicon Valley startup community to kick the tires of the newest Windows 8 devices, get design guidance from leading edge design agencies, and receive technical guidance from Windows 8 experts. Register today to see what the new Microsoft is all about!
In Pictures: The App Lab Launch
- Introducing Windows Store App Labs for app builders (Windows 8 App Developer Blog)
- Microsoft CEO Steve Ballmer Announces Launch of a Windows 8 App Lab at RocketSpace (RocketSpace blog)
- Microsoft & RocketSpace Open Windows Store App Lab (RocketSpace blog)
- Ballmer Pitches Windows 8 to Developers, but Keeps Tight Rein on Surface (Wired.com)